National Office for Child Safety (NOCS)

The National Office for Child Safety (NOCS) had three weeks before its national 'One Talk at a Time' campaign launched. Morpht delivered a new information architecture, refreshed design, and better search five days early, and page views rose 745% in the three weeks after launch.

Five days early, 745% more views

NOCS met its campaign deadline with a website that helps people find support services and resources quickly and safely.

  • Redesign delivered in under three weeks, five days ahead of the campaign launch
  • More than 120,000 page views in the three weeks after launch, a 745% increase
  • Information architecture validated with tree testing against defined top tasks
  • A searchable service directory, filterable by location, service type, and specialist services
  • 220+ resources reorganised with new topic filters and keyword search
  • A 'Quick exit' button for user safety

Amber Henry, the Project Manager, was interviewed by The Drop Times on this project. Read the interview here >

Awards

Splash Award Winner

Best in Show and Government - Federal

Splash Awards 2024 Winner
Splash Awards runner up

Design & User Experience

Splash Awards 2024 Runner up
AWA Finalist 2023

Community & Culture, Government and Drupal

Australian Web Awards 2024 Finalists
Australian Access Awards finalists icon

Australian Access Awards

Australian Access Awards Finalists 2025

About NOCS

Drupal 11 | GovCMS for Convivial | Information architecture | Design | Service directory | Search

NOCS was established in response to the Royal Commission into Institutional Responses to Child Sexual Abuse, and its website is part of the Attorney-General’s Department sites that Morpht manage. It leads national priorities to protect children and young people from child sexual abuse and to support victims and survivors. Its website is one of the Attorney-General's Department sites that Morpht manages.

With the campaign three weeks away, Morpht had to redesign the site, improve its structure, and run user testing.

Visit the site

NOCS website screenshots

The solution

The site runs on GovCMS using the Australian Government Design System and Convivial for GovCMS. Convivial's ready-made components and modifiers made the deadline achievable.  This helped us deliver a re-design and refresh of the site five days before the campaign launch.

AGD NOCS site on devices

Improved IA and user testing

We defined top tasks for each audience, revised the sitemap, and used tree testing to validate the structure and find weak spots. A mega menu and reworked page layouts now reduce friction in user journeys.

AGD NOCS treejack testing

Design uplift

The brief was a design that is modern, vibrant, and refreshingly non-corporate. With limited campaign assets at the start, we worked from the brand colours and design elements to create a coherent look that adds depth and movement.

AGD NOCS site on tablet

Empty section divider

Parallax Components image

Empty section divider

Search

We implemented Solr search and boosted key content types, such as pages and resources. A 'key phrases' field lets NOCS lift priority information in the results.

AGD NOCS site search

Services directory

The directory was a static list of providers that was hard to use or extend. A new 'Service' content type and faceted search let users filter by location, service type, and specialist services.

AGD NOCS services directory

Resource library

The library holds more than 220 resources, but its filters were mixed together and confusing. We added a topic field, redefined the resource types, and added keyword search.

AGD NOCS resources

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